Helen Marsh · 4 February 2026
We've deployed analytics-enabled CCTV across logistics yards, care homes and retail estates over the last 18 months. The pattern is clear: AI shines on perimeter intrusion, loitering and PPE compliance — and falls flat on crowded retail floors.
The trick is matching the analytic to the failure mode you're actually trying to prevent. Generic 'smart' cameras pointed at the wrong scene generate noise, and noise gets ignored.
Start with a single, high-value use case. Measure false-positive rate weekly for a month. Expand only when the operator trusts the alerts.